brand kit
Everything you need to draw the jar.
downloads
| file | size |
|---|---|
| profile picture | 1254 × 1254 |
| amphora cutout | 700 × 1064 |
| wordmark | 1041 × 181 |
| wordmark on paper | 1241 × 341 |
| x banner | 1500 × 500 |
| open graph image | 1200 × 630 |
| paper tile | 986 × 1070 |
| glaze tile | 720 × 320 |
the material
PITHOS is ancient Greek black-figure pottery remade as thick embossed paper. Terracotta, black glaze, cream incisions, relief, and 12 frames per second.
colours
| name | hex |
|---|---|
| terracotta paper | #E35209 |
| paper light | #F0773A |
| paper shade | #B8420A |
| black glaze | #21150B |
| deep glaze | #140D07 |
| cream incision | #F7B764 |
| cream light | #F6E3C4 |
fonts
All three are under the SIL Open Font License.
| use | font |
|---|---|
| display, headings, navigation | Cormorant Unicase 500 |
| body | Cormorant Garamond 500 |
| numbers, addresses, tickers | IBM Plex Mono |
rules
- The wordmark is always the image. Never type it.
- Never use a flat orange. The ground is always paper.
- Black glaze is the ink of power: figures, headlines, primary actions.
- No gradients, no neon, no marble statues, no gold.